When viewing your statistics, you may see that your impressions are more than your website
visitors. Most time this is expected and can be clearly explained.
For the most part, website counters are counting "visitors" to your website. If the visit 1 or 10
pages on your website -- typically they are counted as ONE visitor.
Ad Peeps and more ad rotators work differently as we are not trying to count your website
visitors but how many times we display an individual ad to your website visitor.
Take this example:
If you have 2 web pages on your website and 2 banner ads on each page (top and bottom).
Let's then assume you have 5 visitors to your website.
Your website counter may tell you that you have had 5 visitors.
Ad Peeps would report that you had 20 impressions.
5 Visitors X 2 Pages X 2 Banners Per Page.
As you can see your Ad Peeps statistics will almost always be higher than your website statistics
and that's expected.
You can view which users where showing you're ads too -- we're very transparent. Login and
click the Magnifying glass next to Visitor Report on the Main Page